Marketo to Amazon Redshift in minutes
Marketo is a marketing automation technology that helps companies determine the source of their leads. It allows them to get an update on each lead and which phase of a funnel requires action helping companies build a relationship with leads at each phase of a buying funnel.
Amazon Redshift is Amazon Web services data warehouse. It is built on top of technology from the massive parallel processing data warehouse company ParAccel, to handle large scale data sets and database migrations. Redshift differs from Amazon's other hosted database offering, Amazon RDS, in its ability to handle analytic workloads on big data data sets stored by a column-oriented DBMS principle. It is not to be confused with Amazon Athena, their other data warehouse offering.