5 Best ETL Tools for Salesforce in 2025: Real-Time, Batch & Enterprise Options

Introduction

Salesforce is one of the most widely used CRMs, powering sales, marketing, and customer success teams around the world. Every click, opportunity, and customer interaction in Salesforce generates valuable data, but to unlock its full potential, you need to move that data into the right systems for deeper analysis and action.

That’s where ETL tools for Salesforce come in. These platforms allow you to extract Salesforce data, transform it into a consistent format, and load it into destinations like data warehouses, data lakes, or analytics platforms. From real-time dashboards and predictive modeling to building a unified Customer 360, Salesforce ETL is the foundation of a data-driven business.

In this article, we’ll explore the best ETL tools for Salesforce, including Estuary Flow, Fivetran, Informatica, Talend and Skyvia. Each offers a different balance of real-time performance, cost, and enterprise readiness, so you can choose the one that fits your needs.

Why ETL Tools Are Critical for Salesforce

Salesforce is the system of record for customer interactions, but by itself it has limitations. Its built-in reporting works well for campaign-level insights, yet it struggles when teams need to combine Salesforce data with information from marketing, finance, or product systems.

ETL tools extend Salesforce by making it easier to:

• Build real-time analytics dashboards: Sync Salesforce data into warehouses like Snowflake or BigQuery to track leads, conversions, and pipeline performance alongside revenue.
• Create a complete Customer 360: Unify Salesforce data with e-commerce, support, and engagement data to get a single view of each customer.
• Power machine learning models: Deliver fresh Salesforce data into platforms like Databricks for churn prediction, lead scoring, or product recommendation models.
• Enable reverse ETL: Send enriched data such as LTV scores or churn risk back into Salesforce for more personalized sales and marketing campaigns.

In short, ETL tools transform Salesforce from just a CRM into the centerpiece of a data-driven customer strategy, ensuring every team has the information they need at the right time.

Challenges of DIY Pipelines with Salesforce APIs

It is technically possible to build custom pipelines for Salesforce using its APIs, but this approach quickly becomes difficult to manage at scale. Some of the main challenges include:

• API limits: Salesforce enforces strict limits on Bulk API and REST API calls. High-volume pipelines can quickly exhaust these limits, leading to delays or failed syncs.
• Formula fields and custom objects: Many Salesforce deployments rely heavily on formula fields and custom objects. These often require special handling since formula fields do not update record timestamps and may not be captured by standard API calls.
• Schema drift: As Salesforce objects evolve, new fields or changes to existing ones can break custom pipelines without proper schema management.
• Reliability: Handling retries, errors, and partial failures requires significant engineering effort.
• Maintenance overhead: Supporting DIY pipelines means ongoing updates, monitoring, and documentation. This burden grows as more Salesforce objects and destinations are added.

Because of these challenges, most organizations adopt dedicated Salesforce ETL tools that provide pre-built connectors, efficient backfills, schema management, and monitoring out of the box.

Best ETL Tools for Salesforce Integration

If you are exploring ways to move Salesforce data into a warehouse or analytics platform, the right ETL solution can save time and ensure reliability. Some tools focus on batch-based jobs, while others provide real-time streaming capabilities with stronger guarantees on data integrity. Below are five of the most effective ETL tools for Salesforce, each offering different strengths depending on your requirements.

1. Estuary Flow

Estuary Flow is a real-time ETL and data streaming platform that makes it simple to capture, process, and sync Salesforce data into your broader data stack. Unlike batch-first tools, Flow is designed for continuous pipelines, ensuring your CRM data is always accurate and analytics-ready.

Estuary’s Salesforce connector uses Bulk API 2.0 for efficient initial backfills and REST API for ongoing syncs. It also includes built-in handling for formula fields, custom objects, and schema changes, reducing the complexity that teams usually face with Salesforce pipelines.

Key strengths include:

• Native Salesforce connector: Supports standard and custom objects, including field history.
• Efficient backfills: Uses Bulk API 2.0 to handle large data volumes without hitting API limits.
• Formula field refresh: Automatically updates formula fields on a configurable schedule.
• Enterprise-ready: Supports secure deployments including Private and BYOC, with options like VPC peering, PrivateLink, and SSH tunneling.
• Wide destination support: Sync Salesforce data to Snowflake, BigQuery, Databricks, ClickHouse, PostgreSQL, and more.
• No-code setup: Configure captures through the Flow web app without needing complex engineering.
• Transparent pricing: Pay based on data volume instead of Monthly Active Rows (MAR). This makes costs easier to predict and often more affordable than Fivetran or similar tools. Estuary also offers a free trial tier for getting started.

With Estuary Flow, teams can unify Salesforce with data from other SaaS applications and databases in real time, enabling advanced analytics and highly personalized customer experiences.

👉 Ready to try it? Start syncing Salesforce data with Estuary Flow today.

2. Fivetran

Fivetran is one of the most widely used fully managed ETL and ELT platforms, and it includes strong support for Salesforce integrations. Designed for enterprises that prefer a hands-off approach, Fivetran automates schema management, monitoring, and pipeline reliability so teams can focus on analytics rather than infrastructure.

With Fivetran’s Salesforce connector, you can sync standard and custom Salesforce objects into destinations like Snowflake, BigQuery, or Redshift. It supports production and sandbox environments, offers secure authentication through OAuth2.0 or mTLS, and provides optional features such as Salesforce Files syncing (for Snowflake destinations) and AWS PrivateLink connectivity for Business Critical plans.

Key strengths include:

• Fully managed pipelines with minimal engineering effort.
• Automatic schema evolution when Salesforce fields or objects change.
• Enterprise-grade security with mTLS and PrivateLink options.
• Reliable backfills using Salesforce Bulk APIs for initial data loads.

However, Fivetran comes with some considerations. Its Monthly Active Rows (MAR)-based pricing model can become expensive as Salesforce data volumes grow, and real-time streaming is limited since pipelines are primarily batch oriented. Salesforce API limits also apply, which may require configuration of dedicated read-only users to optimize access.

👉 Explore Fivetran vs Estuary Flow salesforce connector.

3. Informatica

Informatica is an enterprise-grade data integration and management platform widely adopted by large organizations. Its Salesforce Connector, part of Informatica Intelligent Cloud Services (IICS), supports both standard and custom Salesforce objects, as well as big objects in some scenarios. It also integrates with Salesforce’s Bulk API and REST API for large data volumes and incremental syncs.

Key strengths include:

• Deep Salesforce integration: Supports standard, custom, and some big objects as both source and target.
• Event-driven features: Includes PushTopic queries, change events, and custom platform events for event-based syncs.
• Flexible authentication: Offers OAuth, username/password with security token, and other secure methods.
• Enterprise capabilities: Provides strong data governance, transformation, and compliance features through Informatica’s platform.

While Informatica provides powerful capabilities, it is often heavier to deploy and maintain compared to modern SaaS-first ETL tools. It generally requires setting up Secure Agents and involves higher licensing costs, making it better suited for enterprises with complex compliance and governance needs.

4. Talend

Talend is a comprehensive data integration and transformation platform that offers strong support for Salesforce. With pre-built Salesforce connectors, Talend enables organizations to extract, transform, and load Salesforce data into destinations like Snowflake, Redshift, BigQuery, or on-premises databases.

Key strengths include:

• Pre-built Salesforce connectors: Native support for standard and custom objects.
• Scalable ETL: Can handle large datasets through Salesforce Bulk API and incremental syncs.
• Hybrid deployment options: Available as both Talend Open Studio (open source) and Talend Data Fabric (enterprise cloud platform).
• Advanced transformations: Robust ETL pipelines with data quality, cleansing, and governance features.

While Talend offers more flexibility than lightweight tools, it can require additional engineering investment to set up and maintain, especially in self-managed deployments. Its enterprise edition provides a cloud-native platform but comes with higher licensing costs.

Talend is best for teams that need flexible Salesforce ETL with strong transformation and governance capabilities, especially when working in hybrid or multi-cloud environments.

5. Skyvia

Skyvia is a cloud-based no-code data integration platform that supports Salesforce as both a source and a destination. It offers ETL, ELT, and Reverse ETL capabilities, making it a flexible choice for syncing Salesforce data with cloud databases, data warehouses, and SaaS applications.

Key strengths include:

• No-code interface: Build pipelines without writing code, ideal for business users and smaller teams.
• Versatile data flows: Supports ETL, ELT, and bi-directional syncs, including Reverse ETL for pushing warehouse data back into Salesforce.
• Cloud-native: 100% cloud-based platform with no local installation required.
• Affordable plans: Tiered pricing makes it accessible for SMBs while still offering enterprise features in higher tiers.

Limitations include less scalability for very large enterprise workloads compared to platforms like Informatica or Estuary Flow. Still, Skyvia is a good option for teams that want a simple, cost-effective way to integrate Salesforce with other cloud systems.

Salesforce ETL Tools Comparison

*Ratings from G2. Data reflects most recent available ratings at time of research.

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Key Takeaways

• Salesforce ETL tools unlock use cases like real-time analytics, Customer 360, predictive modeling, and reverse ETL.
• Estuary Flow is the best option if you need real-time, enterprise-grade, and exactly-once pipelines that keep Salesforce data fresh across your stack.
• Fivetran is great for teams that want fully managed batch pipelines, but costs scale with volume.
• Informatica and Talend cater to large enterprises with advanced compliance, governance, and transformation needs.
• Skyvia is ideal for SMBs and smaller teams looking for affordable, no-code Salesforce integrations.

Curious how Estuary Flow compares to Fivetran? Check out pricing calculator and see why teams switch.

Conclusion: Picking the Right Salesforce ETL Tool

Whether you need streaming-first pipelines, batch-based automation, or no-code integration, the Salesforce ETL ecosystem offers options for every business size. If your goal is to build real-time analytics dashboards, unify Customer 360 profiles, or push enriched data back into Salesforce, the right ETL platform will save you time, ensure reliability, and maximize the value of your CRM data.

For most modern businesses where data freshness and enterprise security matter, Estuary Flow provides the fastest and most reliable path to production-ready Salesforce pipelines.

Ready to build your first Salesforce ETL pipeline? Sign up here or contact us to get started with expert guidance.