Estuary
Real-time NetSuite Analytics: Estuary and Fornax Partnership

Real-time financial reporting for NetSuite for leading nutraceutical company

Real-time NetSuite Analytics: Estuary and Fornax Partnership logo

Challenge

Financial reporting inconsistencies were prevalent, as monthly sales-to-COGS computations were hampered by fulfillment-based processing, leading to recurrent errors. The client team wanted the banner-level sales performance in real-time in order to track efficiency and plan further store-level engagement accordingly. Additionally, prior attempts to customize NetSuite failed to address core data processing challenges, leaving the organization with limited visualization capabilities and insufficient tools for comprehensive analysis of financial performance across customers, products, and categories.

Solution

Through strategic collaboration, Fornax and Estuary revolutionized the client's NetSuite reporting process. While Fornax designed the automation framework for streamlined KPI management, Estuary implemented real-time ELT integration—resulting in seamless data extraction from NetSuite and third-party sources. This partnership eliminated manual reporting overhead and delivered automated, real-time business insights.

Results

  1. Increased sales planning efficiency at the product level, providing Gross Profit insights
  2. Provided GP visibility at a Banner Level (Customer Segment)
  3. Reduced manual data preparation time by 10 hours/month
  4. Enhanced the sales planning efficiency of the team by reducing manual insights generation by 22 hours per month

About The Customer

Location

Location

Australia

Industry

Industry

Nutraceuticals

Goals

Goals

Optimize store-level engagement through real-time financial metrics.

The customer is a prominent nutraceutical company based in Australia with multiple offline and online stores.

Estuary Flow and Fornax's strategic partnership transforms siloed business systems into unified, real-time intelligence engines. We help organizations tackle critical challenges - from manual NetSuite reporting and delayed financial insights to fragmented cross-system data and time-lagged KPIs. Our solution enables instant financial visibility, automated multi-source data integration, and real-time performance analytics—driving operational excellence through automated decision support and predictive insights. 

This collaboration combines Fornax’s business strategy and advanced analytics capabilities with Estuary Flow's real-time streaming and batch data movement capabilities, enabling customers to unlock actionable insights and scale their data strategies efficiently.

Key Challenges Faced by Our Customers

  • Data Silos: Organizations struggle to integrate disparate data sources in real-time, leading to fragmented insights.
  • High Costs and Complexity: Traditional data pipelines are expensive to build, maintain, and scale.
  • Time-to-Value: Delayed access to critical business insights impacts decision-making and competitive advantage.
  • Governance and Security: Enterprises face challenges ensuring compliance and data security while managing complex architectures.

Our Joint Solution

  • Streamlined Data Integration: Together, we simplify the process of moving data between all your sources (ERP, CRM, CDP, Marketing Analytics, Ad Platforms, Spreadsheets)
  • Unified Streaming and Batch Processing: Delivering operational flexibility through Estuary Flow’s unified platform.
  • Customized Implementation: Fornax architects end-to-end data solutions—from defining critical business metrics to engineering robust transformation pipelines. Our industry experts design custom analytics frameworks, implement data engineering solutions, and build automated transformation workflows tailored to your unique business challenges.
  • Enterprise-Grade Security: Combining secure deployments with governance frameworks to meet stringent compliance requirements.

Business Value Delivered

  • Accelerated Time-to-Value: Rapid implementation and data access empower organizations to act on insights faster.
  • Reduced Total Cost of Ownership (TCO): Optimized pipelines lower infrastructure and maintenance costs.
  • Enhanced Decision-Making: Real-time analytics drive proactive business strategies and improved operational efficiency.
  • Scalable Solutions: Future-proof data architectures designed to grow with the business.